We’re a Gen Z social media marketing agency that optimizes brands for the internet.

Established in 2020, we’re focused on the transformative capabilities of the digital world — after all, brand discoverability in the modern age begins with phones and laptops, not just television screens and billboards.

We partnered with Soleil and Albertsons in the US to celebrate their CPG rebrand with an original TikTok audio, Gen Z influencers and igniting some serious FOMO.

Harnessing the power of Gen Z influencers ⚡️

Targeted to Gen Z through its intense flavour, engaging Super Bowl ads, and their favourite TikTok influencers, HAVOC had to enter the scene with a bang.

Launching a new brand for PepsiCo Canada on social 🤳

Igniting the love for Ontario Dairy through TikTok content 🥛

For a generation that grew up without the nostalgic feel of drinking milk, we had to meet Gen Zs where they already were: Watching food hacks on TikTok.

Discover our hot takes on the social media industry 👀

Be our internet friend 🫶

Our Founder Michelle Nguyen picked up the metaphorical mic and had a conversation with @iheartradioca on the continued conversation around the closure of TikTok’s Canadian offices⁠ ⁠ Michelle says the Canadian office is one of the most interact
Yesterday we learned that @tiktok_canada’s offices in Toronto and Vancouver will be shutting down. What does it mean? Truthfully, we don’t know all that much - and that’s because the federal government’s decision wasn’t